February 2022

FEELINGS

- Got the results for Stage 1. Was super happy with them results as it really showed my hard work and dedication to the project. I felt like I had really hit a running theme which was able to inspire a lot of women. Before however, I was very nervous mainly for the fact I didn’t want to let anyone down and I felt like I had that responsability.

- Feelings of nervous for the start of Stage 2. As it is 60% of the degree a lot of it rides on the grade. I was feeling lost with my idea generation and wasnt able to come to a happy point with my idea until a couple of weeks had past. It was definitely more difficult then I thought it was going to be but leaving February, I am in a happy place with my Stage 2 idea and I am excited to continue the process to create my brand. However, this is joined with a mountain of nerves.

- Some of February, i felt lost, within my ideas and just life in general. This was difficult as it wasnt something I could just pin point on one thing.

EXPERIENCE

- With receiving the results from the Stage 1 assignment, there was a week or so break for us to relax slightly before the Stage 2 assignment planning started. This was needed for sure.

- Getting into the start of Stage 2, I enrolled myself within research and furthering my brands idea. I do credit myself this this as I like to get the ball rolling straight away and really compliments my time management skills. However, I became confused within too much research at one point.

- February as a month has been challenging. It was my 22nd birthday and we had the concept pitches. The concept pitch didn’t go to plan however i was super grateful for the feedback as it lead me to my new idea. Orignally, my first idea was over complicated and too wide range. I was even confused what the brand was. However, after doing Jen’s colinder activity, I was able to go back to my stage 1 insights to generate an idea which was possible to operate within the real world. This has given me the confidence to carry through with my idea so far and the primary research I have conducted has been very positive to my idea which is also very encouraging.

WHAT I AM TAKING AWAY

- From this month, I am taking away the fact it is okay not to be okay. February was a challenging month and I did feel lost at some points. But especially with my idea generation it wasn’t something which was just going to happen overnight (even thought I wanted it to be). Research has definitely been my friend over this month and its something I will of course be continuing to do throughout Stage 2.

- I have again felt it really encouraging and motivating with my research findings so far with a lot of women being super interested within my brand concept idea and again speaks volumes that this is something which the world needs.

- I hope to continue to be good with my time management and I am also actively seeking job opportunities for myself and widening my network. I would love to be able to get a job when I finish so this is part of my aspirations too.